Konnect Daily

Gifts for Every Publicist on Your List

As Brandy pointed out below, this public relations agency booked over 130 holiday gift guides for their clients. After all those wonderful placements, you might be wondering what the ladies and gents of this PR Firm would put on their wishlist. Here are some of the items that our publicists would love to have: 1)    A Wristband […]

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5 Ways To Maximize PR During The Holidays

When planning a strategic PR campaign, the holidays can be your best friend! Almost every media outlet produces a holiday story or gift roundup – often times, several – so this is your opportunity to get your product or service in front of millions of people looking to spend their hard-earned cash NOW.  Here are […]

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Tapping into the Social Media Influencer Market

  As Facebook attempts to clamp down on organic reach and a flurry of IPO’s force social media companies to think about their own bottom lines, marketers now seem to be getting cornered into buying more and more ads. In this environment, earned media increasingly starts to seem like a desperate and eventually futile attempt […]

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The BEST and WORST of Social Media – Vol. 1

As a Social Media Account Coordinator at Konnect Public Relations, I have been fully immersed in ALL that is the social media scope. The benefits of using Social Media in order to have a relationship with consumers and fans are ENDLESS. However, it’s safe to say that with every positive comes an unfortunate negative. From […]

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