Konnect Daily

Make Goals Not Resolutions

Make Goals Not Resolutions

1. Replace “resolution” with “goal” Resolution is such a strong word and implies that change will happen overnight. This is simply not realistic! A more positive approach is to focus on how you want to be better and create a positive goal for yourself. 2. Create milestones throughout the year to stay motivated A year […]

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Know the person you are pitching!

Pitching. One of the most essential things in the PR world. How else would the writer learn about your client’s news? Before you start sending those mass emails though, there is one very important thing to consider: THE WRITER! Yes, sometimes you can get away with sending out generic pitches, but if you want to […]

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Keeping your New Year Resolutions in a Social Media World

Keeping your New Year Resolutions in a Social Media World

When you work in social media, whatever is on your mind seems to find a way onto social media – even your New Year’s resolutions. Most people know that Pinterest is the tool used to create aspirational boards around different aspects of your life: a dream house, outfits that inspire you, recipes for entertaining, etc. […]

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How to Freshen Up Pitch Angles

How to Freshen Up Pitch Angles

Public Relations professionals are tasked with the daily opportunity to find new and exciting reasons that a client is news-worthy. New product launches, business developments, and other company updates are great pitch angles to provide media that typically result in a wonderful amount of coverage opportunities. But what happens when there isn’t anything particularly “newsworthy” […]

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5 Tips For Pitching Gift Guides

5 Tips For Pitching Gift Guides

Not only are the holidays a hectic, albeit amazing time of year, they also prove to be a busy and buzzworthy time for PR professionals. PR agencies have the responsibility of getting their clients coverage in as many holiday gift guides as humanly possible. The task is not generally an easy feat. However have a few tips […]

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