Konnect Daily

Konnect Agency Takes Over VidCon

Konnect Agency Takes Over VidCon

Amidst a sea of pre-teens, brightly colored outfits and vlogging cameras filming every moment, the Anaheim Convention Center was completely taken over this past weekend by the 8th Annual VidCon, a multi-genre online video conference held annually in Southern CA since 2010. This convention is the largest if its kind in the world, gathering thousands […]

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The Key To Booking Press: Fail, Fail and Fail Again

The Key To Booking Press: Fail, Fail and Fail Again

Failure is a scary word. I actually have an allergic reaction whenever I say it out loud because, like most publicists, I’m a perfectionist and for a long time FAILURE was my version of the “F” word. I forbid myself from saying it because if I actually accepted the fact that I failed, I would have […]

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Summer Fancy Food Show 2017 Recap

Summer Fancy Food Show 2017 Recap

A few members of our Konnect family attended The Summer Fancy Food Show in New York this past weekend, making sure to check out the trendiest new snacks and keep an eye on some of our food and beverage clients. The Specialty Food Association ran the event from June 25-27, with over 2600 exhibitors and […]

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Holiday Weekend Tips: The PR Perspective

Holiday Weekend Tips: The PR Perspective

The countdown has begun for 4th of July weekend! I can envision my upcoming vacation– a drink by the pool, BBQ with family and friends, and some time to unwind from work. Don’t get me wrong, I love my job and am proud to work at Konnect. However, a long weekend is always appreciated. While […]

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The Myth of “No Bad Press”: Making a Statement in a PC World

The Myth of “No Bad Press”: Making a Statement in a PC World

Trump may have won his presidential campaign with an emphasis on ending Political Correctness, but much of the nation remains divided. Taking offense has become trendy, and Millennials are scrutinized for being the worst PC police. As a result, the media straddles a fine line between buzzworthy, boundary-pushing content and its equally buzzworthy yet crucifying […]

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