Konnect creates original content on behalf of clients that can be used in internal and external communications, public relations outreach, marketing materials, social media channels and more. With owned content being more important than ever before, Konnect advises clients on the best approach to developing a voice that will resonate with key audiences and break through the clutter. Konnect has a graphics and copywriting team in-house, both of which complement the agency’s public relations, social media and marketing expertise.
CEO and Cofounder, Rich Razgaitis, had a robust business background prior to his current role at FloWater. To maximize exposure and position Rich as an expert in all aspects of business, Konnect wrote a bylined article for Rich surrounding the Kelly Ripa and Michael Strahan controversy. The piece gave Rich’s best advice for how business owners can handle an exiting partner. Not only did this insert Rich into a national conversation, but it also reinforced his reputation as a thought leader. The piece published in Entrepreneur, garnering over 300 shares within a week and was syndicated to Fox News along with other outlets.
Utilizing KRAVE’s existing relationship with health and wellness guru, Jillian Michaels, Konnect planned and executed a New York City event where national media and influencers could experience an interactive workout and enjoy healthy bites from KRAVE. With more than 80 media attendees, the event showcased KRAVE’s position in the fitness space with Jillian’s expertise advocating the health benefits of the brand. In conjunction with a catering service, Konnect Agency created brand-specific appetizer and cocktail menus to highlight KRAVE’s culinary pairings. The branded menus reinforced KRAVE’s presence at the event, and broadened the company’s positioning in the eyes of the media, from fitness to foodie.
As a Los Angeles
with social media, marketing and content creation capabilities, Konnect offers an integrated approach to campaigns that focus on ROI and solutions to our clients’ biggest issues. Konnect specializes in campaigns for food & beverage, franchise, lifestyle and family brands. Contact us to learn more about the solutions we can offer your company.
Konnect Agency | Los Angeles
888 South Figueroa St., Suite 1000
Los Angeles, CA 90017
Konnect Agency | Austin
1710 Evergreen Ave
Austin, TX 78704
Konnect Agency | New York
54 W. 40th Street, 6th Fl.
New York, NY 10018
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