Konnect Daily

Top Tips to Successfully Navigate the Holiday Pitching Season

Top Tips to Successfully Navigate the Holiday Pitching Season

As we embark into the holiday season, it’s time for those of us working at a public relations agency to plan to successfully navigate the craziness of the holiday pitching season. This is the time of year where editors’ schedules become packed with holiday fun – both personally and professionally – so they may not […]

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To do desksides or not to do desk-sides?

To do desksides or not to do desk-sides?

It is no secret that an integral part of working in a public relations firm is the quality of relationships that the publicists create with their clients, editors, television producers, etc. While emails and product samples are great, there is no comparison to getting some quality face time with the decision makers of the outlet […]

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How to Pitch a New Brand and Make It a Success

How to Pitch a New Brand and Make It a Success

Here at Konnect Agency, we get the opportunity and honor to work with a lot of amazing new brands. I’m talking about brands/products that media and consumers have never heard of or seen before – fresh to the market. While this is a great privilege and a very exciting time to help pave the way […]

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Spring Cleaning Your Media Lists

Spring Cleaning Your Media Lists

After a delayed start and some April snow showers, Spring is finally arriving at Konnect’s New York office. While the rest of our Los Angeles public relations agency may not notice the difference, it’s put the NYC team in the mood for some spring cleaning. Each year, the rising temperatures and longer days serve as […]

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Why a Franchise Needs PR Support

Why a Franchise Needs PR Support

Clients turn to PR for a variety of reasons – but the reasons a franchise system specifically may seek PR support is for that very reason; support. Franchise systems both large and small often grow rapidly, and when they do – it can be hard for the internal teams to manage all practices internally, which […]

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