Konnect Daily

Travel Tips for the Holiday Season

Travel Tips for the Holiday Season

November is here, which means the holiday season is upon us. Who doesn’t love Thanksgiving and Christmas time?! With many people living away from their families, this time of year brings an opportunity to reconnect with loved ones and visit them back at home. However, as we all know, traveling during the holiday season is […]

Read More >
The Haunting Benefits of Halloween

The Haunting Benefits of Halloween

Halloween is one of the many holidays that provides companies with tons of potential advertising opportunities and a chance to show their off their creativity. As it turns out, Halloween has some haunting benefits, making it the most profitable holiday of the year. Consumers are spending upwards of $9.1 billion annually on this holiday alone […]

Read More >
Keys to Successful Community Relations

Keys to Successful Community Relations

It’s a familiar situation for all of us: You walk into what you could have sworn was a brand new pizza joint or coffee shop in your area, ask the friendly person behind the counter how long they’ve been open and, much to your surprise, they respond with something like “Oh, about 6 months ago.” […]

Read More >
To do desksides or not to do desk-sides?

To do desksides or not to do desk-sides?

It is no secret that an integral part of working in a public relations firm is the quality of relationships that the publicists create with their clients, editors, television producers, etc. While emails and product samples are great, there is no comparison to getting some quality face time with the decision makers of the outlet […]

Read More >
How to Apply the “Show, Don’t Tell” Technique in the Marketing World

How to Apply the “Show, Don’t Tell” Technique in the Marketing World

You’ve heard the phrase “Show, don’t tell” before, but you may not know what it means or how it can be implemented. Let’s start by breaking it down! “Show, don’t tell” is a technique used in writing that allows the reader to experience the story through actions, words, thoughts, senses and feelings rather than through […]

Read More >